Paul J. H. Schoemaker, founder and chairman of Decision Strategies International, shares critical insights on the surprising benefits of making well-chosen mistakes.
Peter Fader helps businesses focus directly on the needs of their most valuable customers and increase profits for the long term in this Wharton Executive Essentials Series guide.
Richard A. Lambert demystifies financial concepts and shows you how you can apply this information to make better business decisions for long-term profit in this Wharton Executive Essentials Series guide.
In this informative guide, Werbach and Hunter reveal how game thinking can yield winning solutions to real-world business problems.
Filled with stories that reveal the latest in what leading companies are doing today to leverage their brands and based on solid research, Global Brand Power is the only book you will need to implement an effective brand strategy for your firm.
With the strategies, processes, and methods discussed in Innovation Prowess, leaders can build a tested and comprehensive strategy for driving organic growth year after year.
In this essential guide, authors Gregory P. Shea and Cassie A. Solomon deal with the real reasons change efforts fail—and how that failure can be avoided.
With his signature fearlessness and clarity, Vivek Wadhwa offers a concise framework for understanding the Immigrant Exodus and offers a recipe for reversal and rapid recovery.
Michael Useem deepens his examination of 15 mission-critical principles for leaders in this fast-reading and illuminating expanded edition of the bestselling Leader’s Checklist.
Peter Cappelli confronts the myth of the skills gap and provides an actionable path forward to put people back to work.